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Building an Olympic City: London 2012

The International Olympic Committee (IOC) currently has eleven corporations participating in the TOP VII programme. The seventh generation of this Worldwide Olympic marketing partnership welcomed Dow Chemical Corporation to this exclusive group in the summer of 2010.

On behalf of Helios Partners, WJ events authored a customized presentation for Dow entitled “Building An Olympic City” that detailed the chronological and developmental history of the London 2012 Olympic Games, including the history of the Lower Lee Valley Olympic Park, the predecessors of both the London Committee for the Olympic and Paralympic Games (LOCOG) and the Olympic Delivery Authority (ODA).

The original text of “Building An Olympic City” is copyrighted and not disclosed as a courtesy to Dow and Helios Partners.